
The New Product Showcase is one of the most anticipated parts of the Hotrod & Restoration Trade Show each year. All exhibiting companies are eligible to enter new products into the Showcase to compete to win one of the seven coveted Innovation Awards. Products entered into the New Product Showcase will have significant exposure to industry buyers and media.
 |
Submit your New Product Entry Form Online |
 |
Download the New Product Entry form and Fax to 310-533-2511
|
INNOVATION OF THE YEAR AWARD
CRITERIA AND GUIDELINES
1. No on-site entries will be permitted. All product entry forms must be submitted to Hotrod &
Restoration by February 3, 2012.
2. Only companies that are exhibiting at the 2011 Hotrod & Restoration Trade Show may enter new
product(s).
3. All products entered into the New Product Showcase must be new as of March 2011.
4. Product must be in production, product-ready and/or shippable within 30 days of March 22, 2012.
Noprototypes or one-off products will be allowed to enter.
5. An exhibitor may submit up to two (2) new products per category.
6. The method of display in the New Product Showcase area shall have no bearing on the judges’
opinions. Judging will be based on the merit of the entry. Product will be placed on a table. The
exhibitor is permitted to bring a small stand to hold the product if the product is unable to stand on
its own. Show Management reserves the right to disallow or remove any stand if it is deemed too
large or if it interferes with other entries.
- SIGNAGE: - NEW PLEASE READ!
1. HRR Show Management will provide an 8 x 11-inch freestanding sign to display next to each product.
A 50-word description of the product will need to be provided by the exhibitor to explain the product’s
function(s), applications and benefits to the industry. The provided sign will also include the company’s
name, booth number, product name and price.
2. New For This Year: Exhibitors will be permitted to bring one (1) additional sign to further explain a
product’s function. This extra sign must comply with the following criteria or it will not be allowed:
- The extra sign may not be any larger than 11 x 17 inches. Signs larger than this may not be
used
- The extra sign must be able to stand on its own on a table. No sign holders will be provided
for extra signs.
- Show management reserves the right to disallow or remove any extra sign if it is found to
have not follow the above criteria, or if interferes with other entries.
1. Judging will take place on the last day of exhibitor set-up, Thursday, March 22, 2012 at 2:30 p.m. All
entries must be checked in with Show Management no later than 2 p.m. on Thursday to be eligible for
judging.
2. If an exhibitor is unable to personally deliver and set up their New Product, it may be shipped prior to
the show, subject to handling fees incurred by the General Contractor, Geo Fern Company. Packages
must be clearly marked “For Delivery to New Product Showcase.” If an exhibitor chooses to have Show
Management accept the package and set up the product, Show Management will not be responsible
for any damage caused during shipping or during the set-up/placement process.
3. You must either have the product you’ve submitted on display in your booth, or a photo of each
exact entry on display. The product or photo on display in your booth must be the identical product,
same part number as your New Product Showcase entry.
4. There is a $195 fee per new product entry that must be paid in full prior to the show.
5. If electrical is needed for your display there is a fee of $79.00 that will be added to the New Product
Entry Fee.
6. The winners of the Innovation Awards will be announced during the Hotrod & Restoration Grand
Opening Breakfast on Friday, March 23, 2012, prior to the Robert E. Petersen Lifetime Achievement
Award presentation. A representative of the company should plan to attend the Breakfast to accept
the award. The award will then be available for display in the winning exhibitor’s booth for the duration
of the show.
7. Each exhibitor will be responsible for the tear-down of its New Product Showcase display after the
show.
INNOVATION AWARD CATEGORIES
|
|
|
- Transmission & Drivetrain
|
- Chassis, Suspension, & Brakes
|
|
|
|
|
- Electrical & Electrical Components
|
|
|
CONGRATS TO OUR 2011 WINNERS!
Breakfast Sponsors
Industry Party Sponsors
Vehicle Display Sponsor

Demo Sponsors
Media Sponsors